Diatome is a B2B SaaS platform that enables e-commerce brands to launch their own peer-to-peer (P2P) resale marketplace, fully integrated into their existing website.

How is Diatome different from Vinted or Vestiaire Collective?

Diatome is 100% white-label (no third-party branding), integrates directly into the brand's website, enables mixed carts (new + secondhand items in one checkout), and gives brands full control of their secondary market and customer data.

How long does it take to integrate Diatome?

Less than 2 hours for Shopify stores. Diatome handles the technical setup.

Does the brand need to handle logistics?

No. In the P2P model, sellers ship directly to buyers. The brand only moderates listings and receives commission on sales.

Can Diatome help with unsold stock and customer returns?

Yes. Diatome redistributes dormant stock — unsold items, non-compliant returns, prototypes, and end-of-line products — directly through your e-commerce store and partner marketplaces with optimized pricing.

Will resale cannibalize new product sales?

No. Data shows the opposite: 40% of secondhand buyers are new to the brand, and 53% of orders include both new and secondhand items. Resale acts as an acquisition channel, not a competitor.

What business models does Diatome support?

Diatome supports three models: P2P marketplace (customers sell to each other), Buyback/Trade-in (brand repurchases items for store credit), and Mixed Cart checkout (unique ability to buy new and secondhand items together).

What results can I expect with Diatome?

40% of secondhand buyers are new customers, 53% of orders combine new and secondhand items, average seller lists 4 items, and 60% of vouchers from buyback are used within 2 months.

Diatome - Commerce Circulaire pour Marques E-commerce

🍪 Salut! Nous utilisons les cookies pour rendre votre navigation plus savoureuse & fluide. Promis, c’est juste pour améliorer votre expérience! Ça vous va de partager quelques miettes?

Comprendre Diatome

Intégration & Setup

Fonctionnement au quotidien

Paiements & Commission

Résultats & Impact Business

Tarifs & Engagement

Démarrer avec Diatome

Responsabilités & Litiges

Données & Résiliation